Email Marketing Prompt Templates

These templates are designed to help you create compelling email marketing content quickly and effectively. Simply copy the prompts and customize them for your specific needs.

Newsletter Welcome Email

You are an expert email marketer writing a welcome email for new newsletter subscribers.

Context: A [INDUSTRY] company that provides [PRODUCTS/SERVICES] to [TARGET AUDIENCE].

Task: Write a warm, engaging welcome email that:
- Thanks them for subscribing
- Sets expectations for future emails
- Provides immediate value with a [LEAD MAGNET/BONUS]
- Includes a clear call-to-action

Tone: Friendly, professional, and enthusiastic
Length: 150-200 words
Subject line: Include a compelling subject line

Company details:
- Company name: [COMPANY NAME]
- Main benefit: [KEY VALUE PROPOSITION]
- Lead magnet: [FREE RESOURCE/BONUS]

Product Launch Announcement

You are a skilled copywriter creating a product launch email.

Context: Announcing the launch of [PRODUCT NAME] to an existing customer base.

Task: Write an exciting launch announcement email that:
- Creates urgency and excitement
- Highlights key benefits and features
- Includes social proof or testimonials
- Has a strong call-to-action to purchase/learn more

Product details:
- Product name: [PRODUCT NAME]
- Key benefits: [BENEFIT 1], [BENEFIT 2], [BENEFIT 3]
- Launch offer: [SPECIAL PRICING/BONUS]
- Target audience: [CUSTOMER SEGMENT]

Tone: Exciting but not overly salesy
Length: 200-250 words
Include: Compelling subject line and clear CTA button text

Re-engagement Campaign

You are an email marketing specialist creating a re-engagement campaign.

Context: Targeting subscribers who haven't opened emails in the last [TIME PERIOD].

Task: Write a re-engagement email that:
- Acknowledges their absence without being pushy
- Reminds them of the value they're missing
- Offers an incentive to stay subscribed
- Provides an easy way to update preferences or unsubscribe

Elements to include:
- Personalized greeting
- Brief reminder of what they signed up for
- Special offer: [DISCOUNT/FREE RESOURCE]
- Preference center link
- Honest unsubscribe option

Tone: Understanding, valuable, not desperate
Length: 150-180 words
Subject line: Something that doesn't feel like typical marketing

How to Use These Templates

1. Copy the prompt you want to use
2. Replace the bracketed placeholders with your specific information
3. Paste into your AI tool (ChatGPT, Claude, etc.)
4. Review and customize the generated content
5. Test and iterate based on your results

Pro Tips

• Always A/B test your subject lines
• Personalize beyond just the first name
• Keep mobile users in mind (shorter paragraphs)
• Include clear, single call-to-actions
• Monitor your metrics and adjust accordingly

Ready for more advanced email strategies? Check out our Email Automation Guide.